JoJo Maman Bebe Launches Online Outlet

JoJo Outlet

The UK’s leading boutique mother and baby brand, JoJo Maman Bébé, have launch their online outlet site . Adding to their already successful outlet stores in Newport and North London, the online outlet will see old season stock priced with up to 50% off.

As well as discounted fashion lines there will be limited offers on practical products. The stock will be regularly updated with new items from previous collections. Some examples of the amazing discounts on offer are beautiful real leather pink heart baby booties reduced from £14 to £9, for little boys there’s the nautical stripe trousers reduced from £16 to £11. For Mums-to-be there’s the super flattering chiffon evening dress reduced from £49 to £25.  If you’re shopping for your little one, get even more value by buying a size bigger and saving for later.


Laura Tenison MBE, Managing director and Founder of JoJo, expressed her excitement saying “The new JoJo Outlet Site has been launched with customer service in mind. Whilst JoJo will never become a discount brand, we understand that everyone loves a bargain and with our weird weather patterns in the UK, we sometimes need to buy out-of-season clothing.”

She adds “We have consolidated our perfect ‘ends of lines’ with the ‘last chance to buy’ styles and our ‘seasonal offers’ into an easy-to-shop website. Our customers can browse the gorgeous New Collections and then take a peep at the Outlet Site, adding a few little extras to their order with just one checkout process. It’s a win-win situation for JoJo and our loyal customer base alike.”

JoJo was launched 20 years ago as a tiny business with the stock held in a shed belonging to Laura’s parents. While the company has grown year on year and now has 53 stores across the UK, as well as trade sales to more than 100 countries across the world, it continues to be managed with small company values and a huge emphasis on great quality, fantastic customer service and, above all, a loyalty to all involved.

Along with The online outlet you site you can also visit their two outlet stores in London and Wales.

You can find more about the outlet online store here